Unveiling Enablers to the Use of Generative AI Artefacts in Rural Educational Settings: A Socio-Technical Perspective
Pramod K. Patnaik, Kunal Rao, Gaurav Dixit
This study investigates the factors that enable the use of Generative AI (GenAI) tools in rural educational settings within developing countries. Using a mixed-method approach that combines in-depth interviews and the Grey DEMATEL decision-making method, the research identifies and analyzes these enablers through a socio-technical lens to understand their causal relationships.
Problem
Marginalized rural communities in developing countries face significant challenges in education, including a persistent digital divide that limits access to modern learning tools. This research addresses the gap in understanding how Generative AI can be practically leveraged to overcome these education-related challenges and improve learning quality in under-resourced regions.
Outcome
- The study identified fifteen key enablers for using Generative AI in rural education, grouped into social and technical categories. - 'Policy initiatives at the government level' was found to be the most critical enabler, directly influencing other key factors like GenAI training for teachers and students, community awareness, and school leadership commitment. - Six novel enablers were uncovered through interviews, including affordable internet data, affordable telecommunication networks, and the provision of subsidized devices for lower-income groups. - An empirical framework was developed to illustrate the causal relationships among the enablers, helping stakeholders prioritize interventions for effective GenAI adoption.
Host: Welcome to A.I.S. Insights — powered by Living Knowledge. I’m your host, Anna Ivy Summers. Today, we're looking at how Generative AI can transform education, not in Silicon Valley, but in some of the most under-resourced corners of the world.
Host: We're diving into a fascinating new study titled "Unveiling Enablers to the Use of Generative AI Artefacts in Rural Educational Settings: A Socio-Technical Perspective". It investigates the key factors that can help bring powerful AI tools to classrooms in developing countries. With me today is our expert analyst, Alex Ian Sutherland. Alex, welcome.
Expert: Thanks for having me, Anna. It's a critical topic.
Host: Let's start with the big picture. What is the real-world problem this study is trying to solve?
Expert: The core problem is the digital divide. In many marginalized rural communities, especially in developing nations, students and teachers face huge educational challenges. We're talking about a lack of resources, infrastructure, and access to modern learning tools. While we see Generative AI changing industries in developed countries, there's a real risk these rural communities get left even further behind.
Host: So the question is, can GenAI be a bridge across that divide, instead of making it wider?
Expert: Exactly. The study specifically looks at how we can practically leverage these AI tools to overcome those long-standing challenges and actually improve the quality of education where it's needed most.
Host: So how did the researchers approach such a complex issue? It must be hard to study on the ground.
Expert: It is, and they used a really smart mixed-method approach. First, they went directly to the source, conducting in-depth interviews with teachers, government officials, and community members in rural India. This gave them rich, qualitative data—the real stories and challenges. Then, they took all the factors they identified and used a quantitative analysis to find the causal relationships between them.
Host: So it’s not just a list of problems, but a map of how one factor influences another?
Expert: Precisely. It allows them to say, 'If you want to achieve X, you first need to solve for Y'. It creates a clear roadmap for intervention.
Host: That sounds powerful. What were the key findings? What are the biggest levers we can pull?
Expert: The study identified fifteen key 'enablers', which are the critical ingredients for success. But the single most important finding, the one that drives almost everything else, is 'Policy initiatives at the government level'.
Host: That's surprising. I would have guessed something more technical, like internet access.
Expert: And that's crucial, but the study shows that strong government policy is the 'cause' factor. It directly enables other key things like funding, GenAI training for teachers and students, creating community awareness, and getting school leadership on board. Without that top-down strategic support, everything else struggles.
Host: What other enablers stood out?
Expert: The interviews uncovered some really practical, foundational needs that go beyond just theory. Things we might take for granted, like affordable internet data plans, reliable telecommunication networks, and providing subsidized devices like laptops or tablets for lower-income families. It highlights that access isn't just about availability; it’s about affordability.
Host: This is the most important question for our listeners, Alex. This research is clearly vital for educators and policymakers, but why should business professionals pay attention? What are the takeaways for them?
Expert: I see three major opportunities here. First, this study is essentially a market-entry roadmap for a massive, untapped audience. For EdTech companies, telecoms, and hardware manufacturers, it lays out exactly what is needed to succeed in these emerging markets. It points directly to opportunities for public-private partnerships to provide those subsidized devices and affordable data plans we just talked about.
Host: So it’s a blueprint for doing business in these regions.
Expert: Absolutely. Second, it's a guide for product development. The study found that 'ease of use' and 'localized language support' are critical enablers. This tells tech companies that you can't just parachute in a complex, English-only product. Your user interface needs to be simple, intuitive, and available in local languages to gain any traction. That’s a direct mandate for product and design teams.
Host: That makes perfect sense. What’s the third opportunity?
Expert: It redefines effective Corporate Social Responsibility, or CSR. Instead of just one-off donations, a company can use this framework to make strategic investments. They could fund teacher training programs or develop technical support hubs in rural areas. This creates sustainable, long-term impact, builds immense brand loyalty, and helps develop the very ecosystem their business will depend on in the future.
Host: So to sum it up: Generative AI holds incredible promise for bridging the educational divide in rural communities, but technology alone isn't the answer.
Expert: That's right. Success hinges on a foundation of supportive government policy, which then enables crucial factors like training, awareness, and true affordability.
Host: And for businesses, this isn't just a social issue—it’s a clear roadmap for market opportunity, product design, and creating strategic, high-impact investments. Alex, thank you so much for breaking this down for us.
Expert: My pleasure, Anna.
Host: And thank you for tuning in to A.I.S. Insights — powered by Living Knowledge. Join us next time as we continue to explore the intersection of business, technology, and groundbreaking research.
Generative AI, Rural, Education, Digital Divide, Interviews, Socio-technical Theory